Ashley Spillane is President of Rock the Vote, a non-partisan, nonprofit organization committed to engaging young people in the political process by educating, registering, and turning them out to vote. As a politically active Millennial who loves music and pop culture, Spillane brings a unique perspective to the organization’s work -- and a deep commitment to finding ways to inspire her peers to participate in the political process.
In her first year as President of Rock the Vote, Spillane reinvigorated the iconic youth organization with the launch of the Turn Out for What campaign, which included a PSA by Kendall Jenner and a music video featuring Lil Jon and Lena Dunham. The music video garnered 11 million views within the first two weeks and was featured in major media outlets like Rolling Stone, Elle, US Weekly, CNN and Time – all of which helped the organization process nearly 800,000 online voter registration applications through its technology in 2014.
Spillane shares her generation’s entrepreneurial spirit and is constantly tracking the latest trends to make critical issues more relatable to Millennials. Following successful efforts in 2014, she is focused on expanding Rock the Vote’s efforts across the country to reach an even broader audience ahead of the 2016 presidential election.
Prior to joining Rock the Vote, Spillane spearheaded the creation of an interactive online platform at The Atlas Project, giving campaigns and organizations access to critical data and tools needed to run smart, strategic political programs. Spillane simultaneously ran a nonprofit dedicated to recruiting, training and supporting young people to work in politics as a career. She has worked on numerous electoral campaigns across the country, including presidential, gubernatorial and congressional campaigns in Iowa, Ohio, Florida, Minnesota and Maryland.
Spillane was featured in Elle Magazine and Self Magazine for her innovative political work, yoga practice, and love of travel. She has also been named a Politico Women Rule ambassador; a “Change Agent” on Marie Claire’s second annual New Guard: 50 Most Connected Women in America list; and one of Campaign & Elections’ “Rising Stars.”
Ashley is a Massachusetts native and a graduate of The George Washington University, with a degree in International Affairs.